Apps Like Noom but Cheaper: 6 Alternatives That Cost a Fraction of the Price

Noom charges $59-70 per month for psychology coaching and basic food logging. These six alternatives cost 3x to 24x less and offer features Noom does not have — including verified databases, AI logging, and detailed nutrient tracking.

Medically reviewed by Dr. Emily Torres, Registered Dietitian Nutritionist (RDN)

At $59 to $70 per month, Noom is the most expensive mainstream diet app on the market. That is $720 or more per year for a psychology curriculum, variable-quality coaching, and a basic food logger with a color-coded overlay. For many users — especially those who have already completed Noom's behavior change content or who simply want accurate nutrition tracking without paying a premium for coaching they may not need — the search for cheaper alternatives becomes inevitable.

The good news: the alternatives are not just cheaper. Many of them offer features that Noom does not provide at any price. Here are six apps like Noom but cheaper, ranked by price, with an honest assessment of what each one does better and worse than Noom.

Quick Comparison: All Six Alternatives vs Noom

App Monthly Cost Annual Cost Best For
Nutrola €2.50/mo ~€30/yr Most comprehensive tracking at the lowest price
Lose It ~$3.33/mo (annual) ~$40/yr Simple, no-frills calorie counting
Cronometer $5.99/mo ~$50/yr (annual) Micronutrient-focused tracking with verified data
Yazio €6.99/mo ~€84/yr Clean interface with meal plans
MacroFactor $6.99/mo ~$72/yr Adaptive macro coaching based on data
MFP Premium $19.99/mo ~$240/yr Largest food database (crowdsourced)
Noom $59-70/mo $720+/yr Psychology coaching for behavior change

Every app on this list costs less than Noom. The cheapest — Nutrola at €2.50 per month — costs 24 times less. And the tracking features across these alternatives consistently outperform what Noom offers.

1. Nutrola — €2.50/Month (24x Cheaper Than Noom)

Best for: People who want the most comprehensive nutrition tracking available at the lowest possible price.

Nutrola is the opposite of Noom in almost every way. Where Noom invested in coaching and psychology content, Nutrola invested in tracking technology. The result is an app that gives you dramatically more nutritional data than Noom at a fraction of the cost.

What Nutrola Offers

  • 1.8M+ verified food database — every single entry reviewed by nutritionists, no crowdsourced guesses
  • 100+ nutrients tracked — vitamins, minerals, amino acids, fatty acids, and more, not just calories and macros
  • AI-powered logging — photo recognition identifies your food, voice logging lets you describe meals naturally, barcode scanning pulls from verified data
  • Apple Watch and Wear OS — full tracking from your wrist
  • Recipe import — paste any recipe URL and get complete nutrition data
  • 15 languages — full app experience in your preferred language
  • Zero ads — on any tier, ever
  • 4.9-star rating from over 2 million users
  • Free trial available before committing

What Nutrola Does Better Than Noom

The comparison is not close when it comes to actual food tracking:

Tracking Feature Noom Nutrola
Food Database Limited 1.8M+ verified
Nutrients Tracked Calories + rough macros 100+
Database Quality Unverified, mixed quality 100% nutritionist-verified
AI Photo Recognition No Yes
Voice Logging No Yes
Barcode Scanning Basic Advanced
Smartwatch No Apple Watch + Wear OS
Recipe Import No Yes
Languages English primarily 15

What Noom Does That Nutrola Does Not

  • Daily psychology articles on behavior change and CBT principles
  • Personal coaching via text
  • Group support with a group coach
  • Color-coded food classification system

Annual Cost Comparison

  • Noom: $720+/yr
  • Nutrola: ~€30/yr
  • Savings: ~$690/yr

For those $690 in savings, you could book 3-4 sessions with a registered dietitian and get personalized, credentialed advice that surpasses anything Noom's coaches provide.

Who Should Choose Nutrola Over Noom

Anyone who prioritizes accurate nutrition data over psychology coaching. If you already understand the basics of mindful eating and behavior change — or if you are willing to read a book on the topic — Nutrola gives you better tracking than Noom at 24 times less cost.

Start with Nutrola's free trial to see the difference firsthand.

2. Lose It — ~$3.33/Month Annual ($40/yr, 18x Cheaper)

Best for: People who want dead-simple calorie counting with minimal complexity.

Lose It is the minimalist's diet app. It does one thing — calorie tracking — and does it cleanly. There is no psychology curriculum, no coaching, and no micronutrient overload. You set a calorie goal, log your food, and the app tells you where you stand.

What Lose It Does Better Than Noom

  • Much simpler interface with less daily "homework"
  • Snap-to-Track photo logging
  • Decent barcode scanner
  • Clean, intuitive food search
  • No daily articles or quizzes demanding your time

What Lose It Does Not Do

  • No detailed micronutrient tracking (limited to calories and basic macros)
  • Smaller food database than specialized apps
  • No AI voice logging
  • No recipe import
  • No smartwatch integration comparable to dedicated trackers
  • No psychology content or coaching

Who Should Choose Lose It Over Noom

People who are overwhelmed by complexity and just want to see a simple calorie number. If Noom's daily articles and color system feel like too much structure, Lose It strips tracking down to its essentials.

3. Cronometer — $5.99/Month ($50/yr Annual, 12x Cheaper)

Best for: Health-focused users who want verified micronutrient data.

Cronometer has built its reputation on data quality. Its food database is smaller than some competitors but is curated from verified sources like the USDA, NCCDB, and manufacturer-provided data. It tracks 82 nutrients by default, making it one of the most detailed trackers available.

What Cronometer Does Better Than Noom

  • 82 nutrients tracked (vs Noom's calories and rough macros)
  • Verified, curated food database from official sources
  • Detailed vitamin and mineral tracking with daily target visualization
  • Biometric tracking integrations
  • Custom food and recipe entry with full nutrient profiles

What Cronometer Does Not Do

  • No AI photo recognition
  • No voice logging
  • Interface can feel clinical and overwhelming for beginners
  • No psychology content or coaching
  • Smaller database than apps with crowdsourced or AI-expanded entries
  • No recipe import from URL

Who Should Choose Cronometer Over Noom

Data-driven health enthusiasts who want to know their exact vitamin, mineral, and micronutrient intake. Cronometer is particularly popular among people following specific medical diets, managing nutrient deficiencies, or optimizing performance.

4. Yazio — €6.99/Month (~€84/yr, 8-10x Cheaper)

Best for: Users who want a polished interface with integrated meal plans.

Yazio is a German-made nutrition app with a clean, modern interface and a strong European user base. It combines calorie and macro tracking with built-in meal plans and recipe suggestions.

What Yazio Does Better Than Noom

  • Cleaner, more modern interface
  • Integrated meal plans with shopping lists
  • Intermittent fasting tracker built in
  • Better food tracking than Noom's basic system
  • Recipe library with nutrition data

What Yazio Does Not Do

  • Nutrient tracking limited to calories, macros, and a few micronutrients
  • No AI photo or voice logging
  • Database quality is mixed (some crowdsourced data)
  • No psychology curriculum or coaching
  • No smartwatch integration comparable to dedicated apps

Who Should Choose Yazio Over Noom

Users who want a visually appealing app with meal planning built in. Yazio is a good middle ground between Noom's content-heavy approach and pure tracking apps.

5. MacroFactor — $6.99/Month (~$72/yr, 8-10x Cheaper)

Best for: Users who want data-driven macro recommendations that adapt over time.

MacroFactor takes a unique approach: instead of setting static calorie/macro targets, it uses your logged food and weight data to calculate your actual expenditure and continuously adjust your targets. It is essentially algorithm-driven coaching without a human coach.

What MacroFactor Does Better Than Noom

  • Adaptive macro targets based on your actual data (not generic quiz results)
  • Expenditure tracking that learns from your real metabolism
  • Smart food logging with learning search
  • Data-driven approach eliminates guesswork in target setting
  • No daily articles or quizzes consuming your time

What MacroFactor Does Not Do

  • No micronutrient tracking beyond macros
  • No AI photo or voice logging
  • No recipe import from URL
  • No psychology content
  • Smaller user base means fewer community resources
  • No smartwatch integration

Who Should Choose MacroFactor Over Noom

Intermediate to advanced users who understand macros and want an app that adjusts their targets based on real data rather than generic formulas. MacroFactor replaces Noom's human coaching with algorithmic coaching.

6. MyFitnessPal Premium — $19.99/Month (~$240/yr, 3.5x Cheaper)

Best for: Users who need the largest possible food database and brand-name food logging.

MyFitnessPal (MFP) has the largest food database in the industry at 14+ million entries. The sheer size means almost every packaged food, restaurant item, and regional food is represented. The trade-off is that the database is largely crowdsourced, meaning accuracy varies.

What MFP Does Better Than Noom

  • Massive 14M+ food database (though crowdsourced and sometimes inaccurate)
  • Ad-free experience on Premium
  • Barcode scanning with extensive coverage
  • Integration with many fitness devices and apps
  • AI photo scanning (MFP Snap)
  • More detailed macro tracking than Noom

What MFP Does Not Do Well

  • Database is crowdsourced — duplicate and inaccurate entries are common
  • Limited micronutrient tracking (19 nutrients vs 82-100+ on specialized apps)
  • No voice logging
  • Interface has become cluttered over the years
  • No psychology content or coaching
  • No recipe import from URL in the same way dedicated apps handle it

Who Should Choose MFP Over Noom

Users who eat a lot of packaged and restaurant foods and want the highest chance of finding an exact database match. MFP's database size is its primary advantage, though the quality trade-off is significant.

What Does Noom Have That None of These Apps Have?

To be fair to Noom, it does offer two things that none of the alternatives listed above provide:

Psychology-Based Curriculum

Noom's daily articles teaching CBT-based behavior change are genuinely unique in the app space. No competitor offers a structured psychology curriculum covering emotional eating, cognitive distortions, habit formation, and mindful eating — all delivered through an app.

However, this content is not proprietary knowledge. The same CBT and behavior change concepts are available through books (The Beck Diet Solution, Intuitive Eating), free podcasts, YouTube channels run by registered dietitians and psychologists, and even a few months of Noom itself before switching to a cheaper tracker.

Human Coaching

Text-based coaching with a real (if variably qualified) human being is something only Noom provides at this price point. The coaching is imperfect — coaches handle large client loads, responses can feel generic, and coaches are not required to hold nutrition credentials — but it is still human accountability.

The alternative: use the $690 you save annually by switching to Nutrola and book occasional sessions with a registered dietitian. You get credentialed, personalized guidance instead of high-volume text coaching.

How to Choose the Right Noom Alternative for You

Choose Nutrola if...

You want the most comprehensive tracking available (100+ nutrients, AI logging, verified database, smartwatch, recipe import) at the lowest possible price (€2.50/mo). Best for anyone who takes nutrition seriously and wants data they can trust.

Choose Lose It if...

You want the simplest possible calorie counter with no complexity. Best for beginners who find even standard tracking apps overwhelming.

Choose Cronometer if...

You want verified micronutrient data from official sources and do not mind a clinical interface. Best for health optimizers and those managing specific nutrient needs.

Choose Yazio if...

You want a clean interface with meal planning built in. Best for European users who want an all-in-one meal planning and tracking solution.

Choose MacroFactor if...

You want adaptive macro coaching driven by algorithms instead of human coaches. Best for intermediate users who understand macros and want data-driven target adjustments.

Choose MFP Premium if...

You need the largest possible food database for packaged and restaurant foods. Best for people who eat out frequently and need maximum database coverage.

The Bottom Line

Noom is the most expensive option in the diet app market, and its premium pricing pays primarily for coaching and psychology content — not for tracking technology. Every alternative listed here costs 3 to 24 times less, and most offer superior food tracking features.

If accurate nutrition data matters more to you than daily psychology articles, start with a free trial of Nutrola. At €2.50 per month after the trial, you get 1.8M+ verified foods, 100+ nutrients, AI-powered photo and voice logging, Apple Watch and Wear OS integration, recipe import, 15 languages, zero ads, and a 4.9-star rating from over 2 million users. That is 24 times cheaper than Noom with dramatically better tracking.

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